ROSL

Reflections on start-up life: Week 42

This is one of those “it’s easier to write you’re going to do it than it is to do it posts”. Last week the focus was public relations. Well we have set the wheels in motion, but nothing big has happened yet. Like so many things we dive

ROSL

Reflections on start-up life: Week 41

Wow! Two releases in two weeks. That’s right, we shipped a new release again over this weekend just gone. It includes two important new features — a share of voice measure and an hourly average. This changed plans slightly as we decided not to heavily push the last release, knowing

ROSL

Reflections on Start-Up life: Week 40

The awesome news this week is that we have released the new version of Tribalytic! It’s been a hard road and has involved Alex re-writing the engine almost from the ground up. We’ve got a new database, new index structures, large amounts of codes re-written into C++ (much

ROSL

New business cards with Tribalytic branding. Pity reverse poorly cropped but I’m too cheap to fuss! /cc @alexdong

ROSL

Reflections on startup life: Week 39

We haven’t shipped the new release, however it has passed a few significant milestones entering into integration and now “live” and able to be tested. Unfortunately once we started wrapping everything back up together (integrating the engine into the website), the speed performances we thought we had gained have

ROSL

Alex’s contribution to the startup blog world

Just realised I neglected to mention this here. http://startup.alexdong.com/ Alex has now started his own startup blog — if you’re enjoying reading this one, then you might like to read Alex’s which balances out both sides of the view on what’s happening. His latest post

ROSL

Reflections on startup life: Week 38

With a new release on the immediate horizon, the mood is picking up again. All the work and frustration over the last few weeks is starting to gel together with a clearer idea on where we are going, a much better understanding of the market and some strong ideas on

ROSL

Reflections on start-up life: Week 37

Typically we know how to do whatever it is that we need to do (we may not always be the best at it, but we know the mechanics on how to go about it), but we sometimes don’t do it because of blind spots in our thinking. The realisation

ROSL

Reflections on start-up life: Week 36

It was a confronting week in a number of different ways. Definitely not quite back on an upward swing yet! Under pinning all this is a personal milestone this week — a switch from money set aside for this venture, to now starting to eat into personal savings. Really in a

Rockbeare

Jasper

Jasper

Jasper

Jasper

ROSL

Reflections on start-up life: Week 35

How do you keep going when confronted with cresting the top of a hill to achieve a goal and only to realise that there is another bigger hill in front of you again? The crest this week was pushing out the latest release of Tribalytic. This was the major focus

ROSL

Reflections on start-up life: Week 34

This weekend just past is now officially 12 months since Alex and I met at BootUp Camp. That’s us there in the middle — me in the centre and Alex in the green top to the right. This photo was taken at the end of our 2 weeks together. I’

ROSL

Reflections on start-up life: Week 33

I’ll say up front that this last week has been one of the toughest. Some of the best highs and the lowest lows to date. It’s perhaps the most challenging post to write as well — I’ve always wanted to keep this an open dialog yet I find

ROSL

Reflections on start-up life: Week 32

We closed two more sales this week, one of them three months up front (end of financial year special). Officially we’ve now taken more money through the door this month than we’ve spent. A nice feeling. Now we just need to make enough to start paying ourselves. I

Invasion on a cold Melbourne morning

Invasion on a cold Melbourne morning

Invasion on a cold Melbourne morning

ROSL

Reflections on start-up life: Week 31

If there is one lesson to be learned on reflection, it’s that major iterations always introduce bugs. Technically we are 1 week into the next iteration and already 1 week behind because we’ve been resolving the last of the issues in the Victoria release. I never liked Collingwood

ROSL

Reflections on start-up life: Week 30

Still waiting for the hockey stick — after signing the first customer the second, third and fourth are still “in the pipeline”. With a new release over the weekend, we have something to go back to a few people now and try close some deals. We pushed the Victoria Park release

ROSL

Reflections on start-up life: Week 29

Well, we’ve signed our first customer! While this is a major milestone, to put it into perspective, if he stays with us for 841 years we’ll be millionaires. There is a way to go yet. I’ve been fascinated by the change in perspective this has brought about

ROSL

Reflections on start-up life: Week 28

The new beta is still not quite fully operational, still a couple of minor issues that should be resolved today. We are feeling the pain of not having a proper development environment anymore — the challenge (as I’ve said many times in Twitter) is that doing something once is NOT

ROSL

Reflections on start-up life: Week 27

Straight up — we didn’t get the next beta out just yet. But it’s close! As I said to Alex, it will get closer and closer until one day it’s just done. That will be real soon. This anticipation is kind of strange in a way. There’s